Friday, April 13, 2012

Art and the Olympic Games, Tee Shirts and Logos

Such a delightful part of the Olympic Games...art!

I'll begin by continuing one of the threads from a previous post.  When I opened that drawer of old Olympic tee shirts upon my return from New Zealand, paused, smiled and thought of all the great art that is, for me, such an exciting part of the games.  The Mexco 68 tee shirt is one of my favorites.

Multiple lines were incorporated in the font of the logo for Mexico 68 which was everywhere.  While working for CBS News at the Mexico Olympics large signs with a P for Prensa guided us to the proper gate.  Again multiple lines incorporated in the design, stood out from all the rest, and were easily recognizable, and timing was tight in between venues.


Logos first seemed just simply interesting, well designed, unique and often colorful.  As the olympic days unfolded those designs became symbols, profound symbols that could light up the olympic fire within.  



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